Armani, the master of Italian fashion repudiates waste

María Luísa FunesMaría Luísa Funes



«No more dressing each model once». They are the resounding words of Giorgio Armani(86 years old) in a letter sent to WWD magazine. Will the rules of the fashion world change forever after Covid-19? For now, this great creator has not hesitated to make some statements in which he criticizes the use of fashion as something ephemeral, which only remains for the duration of a photograph. Armani encourages the industry to integrate all its activities within a framework of sustainability, through its explicit support for the slow fashion movement, which advocates less production and a reduction in the number of collections and garments.

«The deterioration of

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