Next January 1, 2021 Charlotte casiraghi will become an ambassador and spokesperson for Chanel and will direct the campaign for the «Ready-to-wear Spring-Summer 2021» collection created by Virginie viard, photographed in Monaco by Inez van Lamsweerde and Vinoodh Matadin.
This announcement seals a long relationship based on trust and friendship, started by Karl Lagerfeld and continued today by Virginie viard. Associated with the firm since her teens, when she was photographed for the book “The Little Black Jacket: Chanel’s Classic Revisited” by Karl Lagerfeld and Carine Roitfeld In 2012, Charlotte Casiraghi has always been faithful to Chanel by attending numerous events and shows and regularly wearing some of her creations.
Graduated in philosophy and passionate about literature and poetry, the daughter of Princess Carolina of Monaco She is president of «Rencontres philosophiques de Monaco», an association she founded in 2015 and whose objective is to promote philosophy through monthly events dedicated to reflection, talks and presentation of ideas. She is also an expert rider who has participated in various equestrian competitions.
With the help of Chanel, Charlotte Casiraghi will present a series of thematic meetings, which will be broadcast through the firm’s website and social networks, which will bring together writers and actresses to read, debate and share their perspective on their work or that of other historical literary figures.