Hailey Bieber had the cutest reaction to Rhode winning an Allure Best of Beauty award – see photos, video


Hailey Bieber is officially on Curls Best of Beauty winner – well, her beauty brand Rhode is anyway. The model celebrated her brand’s big win in the cutest way (literally), with a Best of Beauty cake that we’re really dying to try right now. Seriously, Hailey, can we have a piece?

Bieber posted a handful of pictures to Instagram to share the news with her followers, posing with a red and white cake adorned with the Best of Beauty seal and delicious tufts of frosting, as well as her award-winning lip treatment. “Today one of our Rhode babies, The Peptide Lip Treatment, won one Curls Best Of Beauty Award,” Bieber wrote. “And our Peptide Lip Restock sold out in less than an hour. So sooooo grateful for all the continued love and support for Rhode. It’s mind-blowing in the best way…thank you very much Curls and congratulations to all winners.”

The peptide lip treatment took home the award for Best Lip Balm (Inked). “It’s not about how many lip balms are rolling around the bottom of your bag, it’s about which ones you find there. Rhode Peptide Lip Treatment makes the lips cuddly soft thanks to cupuaçu and shea butter.” Curls Employees wrote about the hugely popular lip product, which retails for $16 and gives lips the glossy, glazed look that Bieber is famous for. Of course, if you want to get your hands (and lips) on it, you’ll have to put your name on the waiting list, because it’s sold out again.

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