This is how Yellow Pages recommends that companies adapt to digitization

Technology

Jon OleagaJon Oleaga

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All people of a certain age know what Yellow Pages, and, surely, you also remember the old annual phone book with nostalgia. Obviously in the middle of 2021, in the digital age, the Spanish company has had to transform, now it is called BeeDigital and it is one of the most important digital marketing companies focused on freelancers and SMEs in Spain. A market segment complicated by its diversity, inaccessibility and geographic dispersion. Paginasamarillas.es still works, and serves to seek professional services. BeeDigital, for its part, is focused on digital products “Our mission is for SMEs and the self-employed to sell more,” explains Javier Castro, Executive Director of BeeDigital

The company deals with the digital marketing of

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